Emerger Strategies: Sustainability Consulting

RepYourWater Releases 2022 Sustainability Report

RepYourWater was one of our very first clients, and I am super proud of what we have accomplished since we started working together in 2016. Corinne and Garrison are as authentic as any two people I have met, and every sustainability initiative they have executed has been done for no other reason than because it’s what they believe in. They love to fish and protect what they love, and it shows. Coincidentally, or perhaps not, the more RepYourWater improves its sustainability performance, the better the business does from an economic perspective, which you can learn more about in our Case Study. Anyways, check out the RepYourWater 2022 Sustainability Report and support them with your business!


ERIE, Colo. (July 18, 2023) — RepYourWater is pleased to release their 2022 Sustainability
Report. Prepared by Emerger Strategies, the report highlights goals, achievements, and the
practices put in place by RepYourWater to further their sustainability efforts.

When RepYourWater started in 2011, co-founders Garrison and Corinne Doctor immediately
established an ethic of giving back by donating a percentage of profits from their first hat design to Colorado Trout Unlimited. Since then, RepYourWater has been continuously active in
conservation efforts and has donated more than $407,000 to conservation organizations. 

The 2022 Sustainability Report breaks down into detail a number of goals and accomplishments, and among the highlights is RepYourWater’s Zero Waste operations status, which means they have diverted over 90% of their operation’s waste from the landfill through recycling, composting, and product donations. They have also maintained Climate Neutral Certification, volunteered 370 hours for their local chapter of Trout Unlimited, AFFTA and the AFFTA Fisheries Fund, and they have continued to donate a percentage of sales to their nonprofit conservation partners. 


Additionally, RepYourWater is proud to be members of the American Fly Fishing Trade
Association, the Fly Fishing Climate Alliance, and 1% for the Planet, and the company is also a
Trout Unlimited Gold Level Business. RepYourWater also commits to having sustainability at
the core of all their policies, practices, and processes, and they ensure 100% of their employees
are paid a living wage. “By asking ourselves hard questions about our business, we have made many improvements from a social and environmental perspective, but we are also aware that sustainability is not a destination and something we will always be working on,” state RepYourWater Garrison and Corinne Doctor, who are looking at new mid- to long-term sustainability goals through 2050. “We look forward to continuously improving the social and environmental impact of our company.”


To read the 2022 Sustainability Report, please visit repyourwater.com/pages/sustainability.

About RepYourWater:
Founded by husband and wife team Garrison and Corinne Doctor, RepYourWater is an apparel
company dedicated to providing uniquely designed, top-quality gear for anglers, hunters, outdoorsmen and women while increasing support of local conservation and inspiring
exploration.


For more information about RepYourWater, please visit their website and follow RepYourWater
on Facebook, Instagram, and Twitter.

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