I named my company, Emerger Strategies, because in fly fishing, an emerger is a fly that imitates aquatic insects as they transform from underwater to above water’s surface; and similarly, we help companies transform from a take-make-waste business model to a circular economy model by measuring and improving the sustainability performance of our client’s operations,…
Category: Fly fishing
Lessons from Tarpon Fishing
Fly fishing for tarpon has taught me many lessons, both personally and professionally. For example, fishing taught me that everything in nature is interconnected. Just as a palolo worm, a hungry tarpon, a flats ecosystem, and the moon phase are connected, so are our businesses and our planet. The understanding that all of nature, and…
Protect What You Love
I started my company to protect what I love, which is Emerger Strategies’ purpose. As a passionate angler who fell in love with nature through fly fishing, I quickly discovered that pollution, climate change, and habitat degradation were posing significant risks to our fisheries. I am also witnessing in real-time and sea-level rise, plastic pollution,…
Amazon’s 2023 Higher Impact Report Results: U.S. Consumers are Demanding Sustainability
According to the Amazon’s 2023 Higher Impact Report, sustainability is increasingly important to U.S. consumers. The report highlights what we have seen with our own clients for years now…shoppers support brands that align with their values and they are demanding more commitment to sustainability from brands. Here are some highlights from the Higher Impact Report…
Emerger Strategies is Climate Neutral Certified
Today we’re celebrating we are officially Climate Neutral Certified. The process of becoming Climate Neutral Certified was a months-long effort to measure, reduce, and compensate for our brand’s carbon footprint. These are actions that all companies—and individuals—can and must take now to “flatten the curve” of carbon emissions. I am really proud that Emerger Strategies…
‘Special Report on Fishing’ & How the Recreational Fishing Industry Can Lead on Climate Action
A new Special Report on Fishing was just released by Outdoor Industry Association’s philanthropic arm, Outdoor Foundation, who partnered with the Recreational Boating & Fishing Foundation (RBFF) to produce the Special Report on Fishing. The report provides a comprehensive review of fishing participation trends, including detailed information on specific fishing categories and audiences. That said, I was curious…