August 17, 2025 My daughter got to experience her first flood tide fishing yesterday. It was special for a number of reasons, but I loved getting to share my love for fly fishing with her. I also loved getting to share that catching redfish is only a small part of the experience, and it is…
Category: Fly fishing
Monte Burke on Storytelling, Conservation & Fishing with Legendary Anglers
On the latest episode of The Sustainable Angler podcast, I had the absolute pleasure of sitting down with New York Times bestselling author Monte Burke, who is also a contributing editor at Forbes, Garden & Gun, and The Drake. His past works includes Saban: The Making of a Coach, Lords of the Fly, and now…
Journal Entry: Lowcountry Love Letter
July 24, 2025 Dear Lowcountry, You are beautiful, charming, and truly one of the last great places. You also have a special way of showing off your beauty during an evening flood tide in summer with an orange, red, and pink sky which brings out purple and pastels as the sun sets to the West….
WEBINAR ANNOUNCEMENT: Measuring Your Carbon Footprint — A Practical Guide for Fly Fishing & Outdoor Brands
Hosted by Emerger Strategies in partnership with AFFTA Date: July 24, 2025Time: 1:00 PM ESTRegister Now: AFFTA Website Registration Climate change is already impacting our fisheries — from warming waters and Hoot Owl restrictions to wildfires and shifting species migrations. The time to act is now. Join us for a hands-on webinar where Emerger Strategies’…
How Emerger Strategies Helps Fishing & Outdoor Brands Succeed Through Sustainability
The fishing and outdoor industries are at a turning point. Rising retailer sustainability expectations, emerging sustainability regulations, and shifting consumer values are forcing brands to take sustainability seriously—or risk being left behind. At Emerger Strategies, we help fishing and outdoor brands reduce costs, enhance reputation, build customer loyalty, and stay compliant by measuring and improving…
New Podcast Episode: Storytelling to Save the Planet with Josh “Bones” Murphy
I am thrilled to share a powerful new episode of The Sustainable Angler podcast featuring acclaimed filmmaker, fisheries biologist, and environmental storyteller, Josh “Bones” Murphy. Josh and I were first introduced in 2016, and our paths have crossed a few times since then and it’s a pretty funny story…In 2016, my wife and I were…