Businesses Unite to Defend Public Lands America’s public lands are at risk of being sold, defunded, or developed, and that’s why Emerger Strategies is proud to join 60+ businesses to send a powerful message to our lawmakers: protecting our public lands is critical to individuals, communities and businesses across the country. The Conservation Alliance is…
Mending the Line Blog

Sustainability Isn’t Just for Patagonia: How Small Brands Can Lead Too
When people think about sustainability in the outdoor industry, Patagonia often takes the spotlight—and rightly so. They’ve pioneered environmental responsibility in business and have proven that doing good is also good for business. If it wasn’t for Patagonia, I would have never started Emerger Strategies in the first place. After reading Let My People Go…

From Canvas to Camera: How Art and Film Shape Conservation with Paul Puckett & Hilton Graham
I couldn’t be more excited to share my interview with Paul Puckett and Hilton Graham on the latest episode of The Sustainable Angler podcast! Paul Puckett and Hilton Graham’s latest collaboration “Time Will Tell” is more than just a film—it’s a meditation on creativity, conservation, and the legacies we leave behind. The documentary, currently touring…

The Business Case for Zero Waste
If you use the switch the term “waste” in your company’s operations with “squandered corporate assets” as my friend Bob Willard likes to call it, you might start to think differently about the waste you are sending to the landfill. For example, have you considered if there are buyers for your waste? If not, you…

5 of the Most Common Retailer Sustainability Assessment Questions: Is your Brand Ready?
More and more retailers are requiring their suppliers to complete sustainability assessments. Whether you’re selling to Walmart, REI, Target, or other major retailers, your brand will likely need to report on key environmental and social metrics. These assessments help measure sustainability performance and ensure that products align with retailer goals for reducing greenhouse gas emissions,…

Making Sustainability Simple for Outdoor Brands
Sustainability is no longer a “nice to have” for outdoor brands—it’s an expectation. Consumers, retailers, and investors are all demanding greater transparency and accountability when it comes to sustainability. But for many outdoor brands, the challenge isn’t the why—it’s the how. At Emerger Strategies, we specialize in making sustainability simple, actionable, and profitable. Whether you’re…