In today’s rapidly evolving business landscape, sustainability is no longer a nice-to-have—it’s a must-have. Consumers, investors, and regulators increasingly demand transparency and accountability, and companies that fail to adapt risk losing market share. For industry trade associations, this presents both a challenge and an opportunity. By equipping members with sustainability education and resources, associations can…
Category: Sustainability Marketing
NEW SERVICE! Sustainability Toolkit + Educational Webinars
Empowering Industry Trade Associations with Emerger Strategies’ Sustainability Toolkit & Webinars In today’s evolving business landscape, industry trade associations play a crucial role in providing their members with the tools and resources needed to stay competitive. As sustainability becomes an increasing priority—both for regulatory compliance and consumer demand—organizations must equip their members with the knowledge…
NEW SERVICE! Retailer Sustainability Compliance Packages
For Brands Selling to Walmart, Target, & REI By Emerger Strategies At Emerger Strategies, we work with mostly fishing and outdoor brands who are selling their products at big box retailers, and are being asked to comply report with different sustainability assessments, such as THESIS, CDP, REI Product Impact Standards, and others. Our clients tell…
How We Help Brands Save Money While Meeting Sustainability Goals
At Emerger Strategies, we understand that sustainability is not just about doing what’s right for the planet—it’s also about making good business sense. Many brands in the fishing and outdoor industries want to improve their sustainability performance but struggle with the time, resources, and expertise needed to do so. That’s where we come in. We…
Meeting the Product Impact Standards: REI’s Sustainability Expectations for Brands
As sustainability takes center stage in the business world, outdoor retail giant REI is setting a bold example by requiring its brand partners to align with comprehensive sustainability expectations. REI’s Product Impact Standards provide a roadmap for brands to enhance their environmental and social responsibility while meeting the needs of consumers who are increasingly supporting…
3 Key Elements of Marketing More Sustainable Products
As most big box retailers require suppliers (brands) to measure & improve their social and environmental impact (GHG emissions, human rights & labor, etc.), and with sustainability compliance (GHG Emissions, EPR, PFAS) on the rise, companies will need to credibly communicate their sustainability efforts to avoid greenwashing to consumers who are increasingly demanding more sustainable…