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Sustainability Consulting for Fishing & Outdoor Brands

Category: Uncategorized

Purpose-Driven Brands Do Well by Doing Good at IFTD

Posted on July 26, 2017

Rick Crawford I attended IFTD in Orlando a couple of weeks ago and there were tons of new products and gear.  If you are an angler with a gear obsession, like me, it is heaven!  Anyways, after wiping the drool off my face, I started reflecting on everything I saw.  I couldn’t help but notice…

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Thanks for Coming Out for the Earth Day Shindig!

Posted on May 12, 2017

We wanted to say thank you to everyone who came out for the Earth Day Shindig!  All proceeds were donated to The Sustainability Institute and Charleston Waterkeeper.

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Social Media & Brand Awareness

Posted on January 10, 2017

No matter the size of your business, social media is a powerful tool that can be used to drastically increase brand awareness.  Social media is so powerful because never before has the world been so interconnected.  In fact, according to the World Economic Forum, it is estimated that by 2018 there will be 2.44 billion…

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Conservation vs. Sustainability and Why It Doesn’t Matter

Posted on December 6, 2016

 Angling Trade originally published our article, ‘Conservation vs. Sustainability and Why It Doesn’t Matter’ in their November e-Newsletter, and can be found on their site by clicking HERE. I’ve known many different companies with diverse worldviews, especially when it comes to talking about conservation vs. sustainability. Similarly, we tend to vote for candidates that represent a worldview…

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It’s Now or NeverGlades

Posted on November 17, 2016

[kad_vimeo url=”https://vimeo.com/191958628″ width=1000 height=600 ]   We are proud to have signed the Now or Neverglades Declaration with our client, Flood Tide Company because we “support the 200-plus Everglades scientists who believe that increased storage, treatment and conveyance of water south of Lake Okeechobee is essential to stop the damaging discharges to the coastal estuaries; to restore…

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Douglas Tompkins: Wild Legacy

Posted on September 1, 2016

[kad_vimeo url=”https://vimeo.com/172053488″ ] We are always looking for ways to stay inspired and the film ‘Wild Legacy’ on the life of Douglas Tompkins certainly does the trick.

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