Rick Crawford In this episode I interview Flood Tide Co. Founder Paul Puckett and chat about fishing in the Seychelles, how Paul got started as an artist, Flood Tide’s journey starting out in an attic to becoming 1% for the Planet Members to their new “Sprummer” collection which includes shirts made with Repreve fabrics made…
Category: Sustainability
Sustainability 101: What is a Carbon Footprint?
Rick Crawford Net income or “the bottom line” is generally a good measure for business performance, and the two best ways to improve the bottom line is 1) to cut operating expenses, such as energy costs; and 2) increase top line growth, such as gross sales of products. In sustainable business, we measure what is…
Action Alert: Save Bristol Bay
Rick Crawford I have never been to Alaska, never fished Bristol Bay and never caught a salmon, but I do have a very clear understanding of ecosystem services and the vital role salmon play in supporting the Bristol Bay region’s economy, culture and cuisine. I also understand that without mining I wouldn’t be writing this…
Why We are Donating 1% of our Sales to Protect Our Winters
Rick Crawford I started my company, Emerger Strategies, because I wanted to marry my passion for fly fishing and sustainability, and I protect what I love by guiding businesses on their sustainability journey and improving the environmental performance of their operations and products. In doing so, my clients are fighting climate change, which is the…
The Sustainable Angler: Tailwater Lodge’s Tom Fernandez
Rick Crawford Tom and I first crossed paths about ten years ago when we were in the same MBA in Sustainable Business program at Marylhurst University and discovered we were both fly anglers, and managed to stay in touch over the years as we are both passionate about fly fishing and sustainability. I married my…
Sustainability 101: What is Green Building?
Rick Crawford We, as humans, have three basic needs: food, clothing and shelter. I’ll spend some time on food and clothing in future articles, but let’s take some time to discuss shelter. In the beginning we were hunter-gatherers and needed shelter to protect us from the elements such as snow and lighting and in the…