I couldn’t be more excited to share my interview with Paul Puckett and Hilton Graham on the latest episode of The Sustainable Angler podcast! Paul Puckett and Hilton Graham’s latest collaboration “Time Will Tell” is more than just a film—it’s a meditation on creativity, conservation, and the legacies we leave behind. The documentary, currently touring…
Category: Sustainability

The Business Case for Zero Waste
If you use the switch the term “waste” in your company’s operations with “squandered corporate assets” as my friend Bob Willard likes to call it, you might start to think differently about the waste you are sending to the landfill. For example, have you considered if there are buyers for your waste? If not, you…

5 of the Most Common Retailer Sustainability Assessment Questions: Is your Brand Ready?
More and more retailers are requiring their suppliers to complete sustainability assessments. Whether you’re selling to Walmart, REI, Target, or other major retailers, your brand will likely need to report on key environmental and social metrics. These assessments help measure sustainability performance and ensure that products align with retailer goals for reducing greenhouse gas emissions,…

Making Sustainability Simple for Outdoor Brands
Sustainability is no longer a “nice to have” for outdoor brands—it’s an expectation. Consumers, retailers, and investors are all demanding greater transparency and accountability when it comes to sustainability. But for many outdoor brands, the challenge isn’t the why—it’s the how. At Emerger Strategies, we specialize in making sustainability simple, actionable, and profitable. Whether you’re…

Case Study: Helping Crazy Creek Meet REI Product Impact Standards Requirements While Reducing Costs & GHG Emissions
At Emerger Strategies, we work with fishing and outdoor brands to measure & improve their sustainability performance, all while boosting profits. We are proud to present this case study demonstrating how our partnership with Crazy Creek has helped them meet REI Product Impact Standards’ while also finding ways to reduce costs and greenhouse gas emissions….

What Will Your Legacy Be? Sustainability Defines How You Will be Remembered
Just imagine if your great, great, great, great grandchildren were to find some plastic packaging with your brand name on it? Would you be proud, or embarrassed that your packaging lasted longer than your products? Is that how you want to be remembered? As a CEO or business owner, you’ve spent years—maybe even decades—building your…