Protecting the places we love requires more than passion—it requires awareness, accountability, and action. In the latest episode of The Sustainable Angler, I sat down with Meg Carney, founder of The Outdoor Minimalist, to explore practical ways outdoor enthusiasts and brands can reduce waste, eliminate harmful chemicals, defend public lands, and avoid greenwashing. Meg Carney…
Category: Public Lands
Why Emerger Strategies Gives Back: Our Commitment to 1% for the Planet and Our Conservation Partners
At Emerger Strategies, sustainability isn’t just the work we do — it’s who we are. Inspired by Yvon Chouinard and Craig Mathews who created 1% for the Planet by deciding to donate 1% of their annual sales to environmental nonprofits, we have are grateful to be 1% for the Planet members since our inception, making…
Protecting Public Lands & Nature: A Conversation with Paul Hendricks of The Conservation Alliance
2025 has been a year of deep reflection and a year where I have been intentional about spending time in nature, and I learned a few lessons such as: nature heals, taking care of nature is taking care of ourselves, and nature teaches us gratitude. I am so grateful for all the time I have…
Craig Mathews on Pheasant Tail Simplicity, 1% for the Planet, and Why Giving Back Is Good for Business
I was living in Jackson Hole, WY in 2010 and went to see some fly fishing film that was in town and before the movie started there was video that included the story of how Craig Mathews and Yvon Chouinard founded 1% for the Planet and I decided right then and there that if I…
Preserving Ancient Forests & Wetlands with National Geographic Photographer Mac Stone
On the latest episode of The Sustainable Angler podcast, I sit down with Mac Stone—National Geographic photographer, TED speaker, and lifelong conservationist—to talk about the power of imagery in protecting wild places. From the Everglades to ancient cypress forests, Mac’s work has helped change public opinion, influence policy, and permanently protect critical lands. From Ranch…
Why the Roadless Rule Matters — and Why Your Voice Is Needed by September 18, 2025
At Emerger Strategies, we believe that protecting public lands isn’t just an environmental responsibility — it’s also essential to building sustainable businesses and thriving communities. Today, we’re calling on our network of fishing and outdoor brands, sustainability leaders, and conservation-minded individuals to take action on an urgent issue: the future of the Roadless Rule. What…
