According to the Amazon’s 2023 Higher Impact Report, sustainability is increasingly important to U.S. consumers. The report highlights what we have seen with our own clients for years now…shoppers support brands that align with their values and they are demanding more commitment to sustainability from brands. Here are some highlights from the Higher Impact Report…
Category: 1% for the Planet

6 Reasons Why Doing Good is GOOD for Business!
By: Rick Crawford Consumers are seeking out brands that embrace sustainability, and there are currently three main drivers for company’s to operate more sustainably, which means they measure not only their economic bottom line, but also their social and environmental bottom lines, which is known as the triple bottom line. The first driver is a…

Customer Information: Understanding Sustainability Certifications
By: Emma Abrams More and more customers want to spend their money on more sustainable products: a recent study found that a sustainable lifestyle is important to 70% of Americans. Because of this, companies who make ESG-related claims are seeing more cumulative growth every year. Unfortunately for consumers, there are no universal standards for climate-related…

RepYourWater Releases 2022 Sustainability Report
RepYourWater was one of our very first clients, and I am super proud of what we have accomplished since we started working together in 2016. Corinne and Garrison are as authentic as any two people I have met, and every sustainability initiative they have executed has been done for no other reason than because it’s…

Sol Systems and Google Announce Partnership to Invest in Solar Energy Projects and Community Organizations in NC & SC
A collaboration in North and South Carolina enables additional solar energy projects and supports surrounding low-income communities to reduce energy burden WASHINGTON, D.C. – March 7, 2023 – Today, Sol Systems, a national solar energy company focused on developing and operating renewable energy projects with community impact, announced a unique renewable energy procurement and investment strategy…

Our 1% for the Planet Giving Story
Giving back to the planet is a smart business decision, and simply the right thing to do, and if you are a business in the outdoor industry, whose livelihood is dependent upon natural resources, its not only a smart business decision, but a necessary one as our planet is being threatened by climate change, habitat…