For 21st-century brands, sustainability is no longer optional—it’s essential for long-term business success. From GHG emissions reporting to PFAS restrictions and packaging regulations, today’s brands face growing pressure to back up their sustainability claims with data and transparency. At Emerger Strategies, we simplify sustainability by helping companies understand what matters most, comply with emerging regulations,…
Mending the Line Blog
Craig Mathews on Pheasant Tail Simplicity, 1% for the Planet, and Why Giving Back Is Good for Business
I was living in Jackson Hole, WY in 2010 and went to see some fly fishing film that was in town and before the movie started there was video that included the story of how Craig Mathews and Yvon Chouinard founded 1% for the Planet and I decided right then and there that if I…
The Business Case for Sustainability: Reduce Costs, Mitigate Risk, and Grow Sales
21st-century brands know that integrating sustainable practices into operations, products, packaging, and supply chains reduces costs, mitigates risks, and grows sales. At Emerger Strategies, we help companies simplify sustainability and make the business case clear: sustainability drives profitability. 1. Reduce Costs Through Efficiency and Innovation Sustainability often starts with identifying inefficiencies. By improving energy, water,…
Action Alert! Redfish Regulations with Scotty Davis from American Saltwater Guides Association
Redfish are an iconic inshore gamefish along the Southeast coast, but their future is at risk. The Atlantic States Marine Fisheries Commission (ASMFC) is reviewing redfish management, and the decisions made today will shape the health of our fishery for decades. The American Saltwater Guides Association (ASGA) has provided clear, science-based recommendations to protect redfish…
REI Product Impact Standards: A Guide to Preferred Attributes and Certifications
Retailers like REI are raising the bar for sustainability—and brands that want to sell in these stores must meet evolving REI Product Impact Standards. One way REI evaluates products is through preferred attributes, which are tied to credible certifications for social and environmental responsibility. If your fishing or outdoor brand wants to stay competitive in…
Preserving Ancient Forests & Wetlands with National Geographic Photographer Mac Stone
On the latest episode of The Sustainable Angler podcast, I sit down with Mac Stone—National Geographic photographer, TED speaker, and lifelong conservationist—to talk about the power of imagery in protecting wild places. From the Everglades to ancient cypress forests, Mac’s work has helped change public opinion, influence policy, and permanently protect critical lands. From Ranch…