Rick Crawford I first learned of 1% for the Planet from reading Let My People Go Surfing by Patagonia Founder, Yvon Chouinard. I later discovered that Yvon had co-founded 1% for the Planet with Blue Ribbon Flies Founder, Craig Mathews. For those of you unfamiliar with Blue Ribbon Flies in West Yellowstone, MT, it’s a…
Tag: Simple Fly Fishing
The Sustainable Angler Gift Guide
Rick Crawford As consumers, we hold an incredible amount of power with what we choose to purchase. When we buy products that align with our values, we send clear market signals that we want products that are socially and environmentally responsible, which then forces brands to become more environmentally and socially responsible to meet the…