I am excited to be talking sustainability at ICAST next week at the Orange County Convention Center! Imagine a company that not only champions the sport of fishing, but also leads on climate action and conservation efforts. Products & packaging that are friendly to marine life, and that degrade harmlessly back into the earth. It’s…
Tag: Fly fishing

American Sportfishing Association Launches Sustainability Toolkit Prepared by Emerger Strategies
I am thrilled to see that the American Sportfishing Association take a leadership position by helping its members improve the sustainability performance of of its members’ operations, products and packaging, and I am proud that Emerger Strategies has played a part in moving the fishing industry forward by preparing the ASA Sustainability Toolkit. After working…

Anglers Launch New Campaign to Demand Action as Climate Change Threatens Recreational Fishing
A new report written for anglers by anglers serves as a call-to-arms to galvanize the angling community to demand action as climate change disrupts fishing experiences coast to coast WASHINGTON – Today, the American Fly Fishing Trade Association (AFFTA) released a report written for anglers, by anglers, to kick off a nationwide campaign to inspire…

What is The Natural Step Framework?
I first learned about The Natural Step (TNS) Framework while in graduate school in 2009, but TNS has been around for over thirty years. I believe the TNS principles and framework are very relevant today, and Emerger Strategies uses them, and its ABCD Process, to guide our clients on their sustainability journey. The Natural Step…

Lessons from Tarpon Fishing
Fly fishing for tarpon has taught me many lessons, both personally and professionally. For example, fishing taught me that everything in nature is interconnected. Just as a palolo worm, a hungry tarpon, a flats ecosystem, and the moon phase are connected, so are our businesses and our planet. The understanding that all of nature, and…

Protect What You Love
I started my company to protect what I love, which is Emerger Strategies’ purpose. As a passionate angler who fell in love with nature through fly fishing, I quickly discovered that pollution, climate change, and habitat degradation were posing significant risks to our fisheries. I am also witnessing in real-time and sea-level rise, plastic pollution,…