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Sustainability Consulting for Fishing & Outdoor Brands

Tag: Enhanced Brand

Purpose-Driven Brands Do Well by Doing Good at IFTD

Posted on July 26, 2017

Rick Crawford I attended IFTD in Orlando a couple of weeks ago and there were tons of new products and gear.  If you are an angler with a gear obsession, like me, it is heaven!  Anyways, after wiping the drool off my face, I started reflecting on everything I saw.  I couldn’t help but notice…

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What’s a Purpose-Driven Brand?

Posted on July 18, 2017

By: Rick Crawford When I tell people that my company’s mission is to build purpose-driven brands that inspire solutions to social and environmental problems,  the first question I usually receive is, “What does it mean to be a purpose-driven brand?” [kad_youtube url=”https://www.youtube.com/watch?v=fIPRKnmypxw” ]

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Thanks for Coming Out for the Earth Day Shindig!

Posted on May 12, 2017

We wanted to say thank you to everyone who came out for the Earth Day Shindig!  All proceeds were donated to The Sustainability Institute and Charleston Waterkeeper.

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Sustainable Business Seminar at Lowcountry Fly Shop!

Posted on April 25, 2017

Love fishing? Want to protect what you love? Policy, population, pollution and climate change are already negatively impacting fisheries and posing threats to businesses around the world. However, the good news is that a sustainable business model provides opportunities to mitigate risks, reduce costs, generate new revenue and increase growth.

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Why We Joined 1% for the Planet

Posted on February 21, 2017

We are thrilled to announce that we are officially members of 1% for the Planet!  That said, some of you may be asking, “why would you donate one percent of your total sales each year to 1% for the Planet approved nonprofits that are working to solve a variety of environmental problems?”

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Reflecting on 2016

Posted on January 3, 2017

A new year and clean slate!  I love the hope and optimism associated with ringing in a new year.  I also love taking the time to reflect.  2016 was a great year for Emerger Strategies.  We landed our first client, Flood Tide Company, and are working with them to minimize their environmental footprint while enhancing their…

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