Outdoor retailers depend on healthy forests, clean rivers, and thriving ecosystems—not just for recreation, but for their livelihoods. Yet, sustainability isn’t just about doing what’s right for the planet—it’s also one of the smartest business strategies specialty retailers can adopt today.
That’s why at this year’s Grassroots Outdoor Alliance Connect Show, Alex Lauver of Douglas Strategies and I will present “The Business Case for Sustainability: 10 Strategies for Specialty Retailers to Profit While Protecting the Planet.”
Why Sustainability is Good for Business
More and more consumers are choosing to support brands that share their environmental values. Sustainability has become a powerful driver of customer loyalty, brand differentiation, and profitability. In fact, sustainable practices often lead to measurable cost savings—from energy efficiency and waste reduction to smarter inventory management and sustainable sourcing.
What You’ll Learn
Alex and I will share real-world examples and data-driven insights from our work helping outdoor industry brands and retailers implement sustainable business practices that deliver tangible ROI.
We’ll discuss how leading retailers are turning sustainability into a competitive advantage—and how even small, incremental changes can make a big impact.
Join Us at Grassroots Connect
If you’re attending the Grassroots Outdoor Alliance Connect Show, don’t miss this session! Whether you’re just getting started or looking to level up your sustainability efforts, this conversation will give you the roadmap and inspiration to take action—profitably.
Session: The Business Case for Sustainability: 10 Strategies for Specialty Retailers to Profit While Protecting the Planet
Speakers: Rick Crawford (Emerger Strategies) & Alex Lauver (Douglas Strategies)
Event: Grassroots Outdoor Alliance Connect Show
Date & Time: Sunday, November 2, 2025 @ 11am-12pm CT at Loews Hotel, City Beautiful Ballroom C
Together, we can help specialty retailers thrive while protecting the wild places that inspire us all. Hope to see you there!