Rick Crawford Personally, I try to buy from brands that align with my own values. For example, if I am looking to buy some new fishing gear or apparel, I look for things like 1% for the Planet logo, and if I am doing some product research, I’ll even jump on a company’s website to…
Category: Sustainable Business
The Sustainable Angler: Fishpond Founder & CEO, John Land Le Coq
Rick Crawford I fell in love with fly fishing during the summer of 2008 working as a waiter on a guest ranch in Wyoming called the A Bar A Ranch. As it turned out, the decision to move from Savannah, GA to Encampent, WY is the best decision I ever made because I met my…
Sustainability 101: What is Sustainable Business?
Rick Crawford In “Sustainability 101: What is Sustainability?” we defined ‘sustainability’ using the 1987 Brundtland Commission’s definition: “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” Similarly, a ‘sustainable business’ takes into account the role it plays in affecting the ability of future generations to meet…
Sustainability 101: What is Sustainability?
Rick Crawford I was talking to a friend the other day about sustainability and he stopped me mid-sentence and said, “what the hell are you talking about?” I had been using the term “sustainability” as if it would be automatically understood. I put some more thought into it, and realized I could be doing a…
RepYourWater Releases Sustainability Report Video!
Rick Crawford You may have already read the RepYourWater 2017 Sustainability Report, but in an effort to communicate with their customers, RepYourWater just released a video of their 2017 Sustainability Report! Hope you enjoy, and nice work RepYourWater!
The Sustainable Angler: Climate Change Panel Discussion Recap
Rick Crawford I would like to thank the American Fly Fishing Trade Association (AFFTA) for the opportunity to moderate The Sustainable Angler: Climate Change Panel Discussion at the International Fly Tackle Dealer (IFTD) show this year in Orlando. It is truly humbling to be marrying my passion for fly fishing and sustainability and bringing sustainability…
