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Sustainability Consulting for Fishing & Outdoor Brands

Category: 1% for the Planet

The Sustainable Angler Gift Guide

Posted on November 26, 2018

Rick Crawford As consumers, we hold an incredible amount of power with what we choose to purchase.  When we buy products that align with our values, we send clear market signals that we want products that are socially and environmentally responsible, which then forces brands to become more environmentally and socially responsible to meet the…

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The Sustainable Angler: Turneffe Flats Owner, Craig Hayes

Posted on November 19, 2018

Rick Crawford Belize is a beautiful country and just so happens to have some of the best salt water flats fishing on the planet.  I am sure you have heard how amazing the fishing is on the Turneffe Atoll, but what truly sets Turneffe Flats apart is their commitment to protecting the environment.  In fact,…

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The Sustainable Angler Podcast: Patagonia Founder, Yvon Chouinard

Posted on October 16, 2018

Rick Crawford Patagonia has an incredible story from how it was founded to why “Patagonia” is the company’s namesake.  Yvon Chouinard initially started making climbing pitons that could be used over and over again, therefore causing less damage when climbing and an environmental ethos was born.  In 1968, Chouinard, Doug Tompkins, Dick Dorworth and Chris…

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Sustainability 101: What is Greenwashing?

Posted on October 9, 2018

Rick Crawford  Personally, I try to buy from brands that align with my own values.  For example, if I am looking to buy some new fishing gear or apparel, I look for things like 1% for the Planet logo, and if I am doing some product research, I’ll even jump on a company’s website to…

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Sustainability 101: What is Sustainable Business?

Posted on September 11, 2018

Rick Crawford In “Sustainability 101: What is Sustainability?” we defined ‘sustainability’ using the 1987 Brundtland Commission’s definition: “meeting the needs of the present without compromising the ability of future generations to meet their own needs.”  Similarly, a ‘sustainable business’ takes into account the role it plays in affecting the ability of future generations to meet…

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Best Handling Practices for Catch & Release Bonefish

Posted on May 30, 2018

Rick Crawford You know the saying, “fish live in the most beautiful places,” right?  I absolutely agree, but I would take that one stop further and argue that it is bonefish that actually live in the most beautiful places.  Bonefish can be found in such enchanting locations as: the Florida Keys, Bahamas, Cuba, Mexico, Belize,…

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